Mixpanel + Fintower
Bring product analytics and user profiles into the analysis and understand your customers better.
What the integration does
Fintower syncs events and user profiles from Mixpanel, so your product analytics is available together with booked data and other sources. You can connect what customers do in the product to how it shows up in the numbers.
About Mixpanel
Mixpanel is a product analytics tool that tracks how users behave in digital products, at the event and profile level. Teams use it to understand activation, engagement and retention.
mixpanel.comAbout Fintower
Fintower brings accounting, bank, payments and marketing data into one picture and lets you analyze it with AI. You connect your systems yourself and reach your first insight within minutes.
Why connect Mixpanel
Customer insights in the analysis
Events and profiles from Mixpanel become searchable alongside your financial data.
Behaviour meets numbers
See what users do in the product side by side with revenue and costs.
Profiles in place
User profiles are synced in, so you can analyse segments without switching tools.
Example questions you can ask
- Which Mixpanel events line up with my most profitable customers?
- What does activation look like among new users over the past month?
- Which user segments are growing fastest?
Connect Mixpanel in minutes
You get started entirely on your own, and data starts flowing right away.
Ready to take control of the full picture?
No credit card required.