Mailchimp
Fintower

Mailchimp + Fintower

Fintower reads your campaigns, audiences and campaign revenue from Mailchimp and sets them against booked revenue, so you see what your email marketing actually contributes.

Beta. This integration is being tested and is not yet available to everyone. Contact us to review the requirements for your company.

How it works

What the integration does

The integration pulls campaigns, audiences and reported campaign revenue from Mailchimp and sets them against your booked revenue. You see blended ROAS and real contribution from email, computed on what was actually earned.

mailchimp.com→
Data flowStraight from the source
Ad spend✓
Campaigns✓
Conversions✓
✓ Lands in the same picture as your accounting
Benefits

Why connect Mailchimp

Campaigns against booked revenue

See your Mailchimp campaigns set against revenue that was actually booked, not just against reported clicks.

Blended ROAS for email

Compute what the email channel delivers blended with the rest of your marketing, on your real finances.

Real contribution per audience

See which audiences actually drive revenue when campaigns are matched to your accounting.

AI analysis

Questions you can ask

✦How much booked revenue can be tied to our Mailchimp campaigns?→
✦Which audience delivers the most revenue relative to the campaigns we send?→
✦How does email compare to our paid channels in contribution to revenue?→

Ask in plain language. Fintower answers with your real data.

Mailchimp

About Mailchimp

Mailchimp is an email marketing and automation platform, where you build audiences, send campaigns and track opens, clicks and revenue. Many e-commerce and smaller companies run their email marketing in Mailchimp.

mailchimp.com→
Fintower

About Fintower

Fintower brings data from your systems together so you can track your finances and ask questions with AI. For a beta integration, we first review access and supported data with you.

Get started

Want to try the integration?

This integration is being tested and is not yet available to everyone. Contact us to review the requirements for your company.