E-commerce

See what you keep, not just what you sell.

Sales live in Shopify or Centra, ad spend at Meta and Google, and the result in your accounting. Fintower puts it all in one place, so you see margin per channel and month without stitching exports together.

Data in the EUNo AI training on your data

What month-end looks like in most e-commerce companies

The numbers exist, just in systems that don't talk to each other.

  • Sales in the store platform never match revenue in the books, and nobody has time to find out why.
  • Ad spend sits at Meta and Google and only shows up in the result once the invoice is booked.
  • Shipping, returns and payment fees eat the margin but only appear as lump sums.
  • The peak-season budget lives in a spreadsheet that is out of date before the campaign starts.
01Ask

Ask directly, the answer draws on all your systems

Ask which channel had the highest marketing cost per order last month, or how returns have developed since spring. Fintower answers from store, ad and accounting data, and you can always see which numbers the answer is based on.

02Track

Actuals against budget while the season is running

Set the budget per month and channel and follow actuals as they are booked. Variances show up while you can still adjust campaigns and purchasing.

03Watch

Hear about it when something drifts

Set up a watch on marketing cost, gross margin or inventory. Fintower tells you when the number moves outside the range you set, so nobody has to check every morning.

How Fintower does it

The whole store in one view

Store and accounting together

Shopify and Centra connect next to Fortnox, Visma or whichever finance system you use. Sales and the booked result sit side by side.

Ads, payments and logistics

Meta Ads, Google Ads, Klaviyo, Stripe, Adyen, Qliro, Ongoing Warehouse and nShift are among our 120+ integrations.

Budget and forecast for the season

Budget per month and channel and keep a rolling forecast that recalculates when new actuals come in.

The report for owners and the bank

The monthly report builds itself and is shared read-only with owners, the board and the bank.

FAQ

Frequently asked

Which e-commerce platforms work with Fintower?+
Shopify and Centra connect directly. The integrations page lists every system and which ones are in beta.
Do we have to change finance system?+
No. Fintower sits on top of what you already use, such as Fortnox, Visma or Business Central.
How long does it take to get started?+
You connect the first systems yourself and can start right away. The trial runs for 14 days and costs nothing.
What does it cost?+
The price depends on the number of companies, users and integrations and is listed on the pricing page. You can try it free for 14 days before you decide.

See your e-commerce business in one place.

We show Fintower based on your channels and systems.

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